Join a network tailored for web-based games: Google has focused on building a network and ad technology specifically for games played within the browser.
Build a business model while respecting your users: Independent research has shown that most users do not have a negative opinion of in-game advertising and will watch video ads exchange for free game play. As the publisher, you control where and when your ads show, whether it’s before, within, between, and/or after game play.
Access campaigns from the world’s top brands: Top brands like McDonalds, Esurance, Wrigley’s, Kohl’s, and more have already run campaigns in the Google network. See our current success stories.
Fill up to 100% of your remnant inventory: In addition to campaigns which Google’s sales force sells directly to top brands, you can receive contextually targeted image and text ads which are targeted based on various content and demographic signals.
Filter out unwanted ads: Google combines filtering technology, an editorial team, and your input to create a robust set of filters that are right for you. In addition, publishers can filter ads from partners with whom you have exclusive relationships, or competitive ads you may want to block.
Join the other top publishers and networks that have already found success with Google’s in-game advertising. Learn more by choosing a logo. To learn more about Google’s games network, visit out help center [Here].
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